While thousands of other corporations abandon ship, Nissan is showing its true colors by choosing to continue advertising with Breitbart.
Together, our people power has pushed almost 2,000 companies to pull their advertising from Breitbart. The racist, misogynist news site that helped elect Donald Trump is taking a beating as corporations scramble to avoid being associated with the platform for hate and bigotry.
We’ve thrown a wrench in Breitbart’s plan to expand into France, Germany, and Italy in time for key elections. But in order to stop Breitbart’s global expansion for good, we have to keep pushing tough sells like Nissan to stop investing in hate.
Call on Nissan to join over 1800 other companies that have pulled their advertising from Breitbart’s hateful platform.
Breitbart has become a symbol for the resurgent white nationalism, Islamophobia, and misogyny that helped elect Donald Trump. The news site has a racist “Black Crime” tag, compared Planned Parenthood’s president to Hitler, and labeled Republican Bill Kristol a “renegade Jew” for opposing Trump’s campaign.
It should be a no-brainer for corporations with a shred of decency to refuse to advertise with Breitbart. But more often than not, it takes us joining our voices together to remind corporations we’re watching. And with competitors like BMW and Mercedes Benz already pulling their advertising, Nissan’s inaction is setting itself up to be the auto industry leader in hate and bigotry.
We know we the power that comes when we shift corporate advertising trends -- like when we rallied 50 companies to stop advertising with the (now-cancelled) O’Reilly Factor. Now, we need to keep up the momentum in advance of Nissan’s annual general meeting and call on them to make the obvious moral choice.
Tell Nissan to stop investing in hate and pull its advertising from Breitbart.