Are you looking forward to the sweet taste of some chocolate in your stocking this Christmas?
Well, there’s something you need to know: major chocolate companies like Cadbury are wrecking the rainforest homes of endangered animals like elephants, chimps and sloths.
Cadbury - and its parent company Mondelez - are lagging behind other household name brands by refusing to commit to truly sustainable cocoa.
Together we can stop this: just a few weeks back SumOfUs members successfully pressured Lindt to commit to an ambitious anti-deforestation plan that will protect our precious rainforests and wildlife.
In the run up to Christmas, Cadbury will be on a major advertising push and looking for all the business it can get, the last thing it wants is for the world to know its dirty secret.
If you chip in today, we’ll run hard-hitting online ads to make sure Cadbury’s customers, shareholders, and employees know that the company is wiping out rainforests to make more profit. This could be the push we need to finally stop Cadbury’s rainforest destruction.
Please will you chip in to make your Christmas chocolate deforestation free?