Moon bears are highly intelligent, social animals with a large vocabulary of sounds they use to communicate. In the wild, they live in family units.

But across Vietnam, these bears are caught with vicious traps and crammed into tiny cages. Their teeth and claws are removed, and a metal catheter is inserted into their gall bladders to extract bile which is then sold in illegal markets as “traditional medicine.”

We can help set them free.

A group of activists in Hanoi is working flat-out to free the last 257 bile-farm bears in the country – they organise rescues, and engage with farmers directly to persuade them to release the bears. They’ve had amazing success, but for the bears trapped in cages, the progress is too slow.

So they’re asking for our help. If enough of us chip in, we can supercharge their work, help them track down more bears for rescue, fast – and maybe even end this cruel industry for good. Can you help free the moon bears?